Logo & Visual Identity Design
Arah’s Healthy Treats is a brand that looks to enhance daily feeding habits. Replacing junk and unhealthy foods with nourishing ones to keep your metabolism running perfectly.
They pay attention to balanced diets, and calorie intakes especially for people heavily involved in physical exercise, and weight alterations.
We embarked on designing a clean and memorable logo that matched the business’ needs. Blending playfulness and health into one.
We used a standard color palette that resonates to the general public of said niche. The touch of green and yellow shades to provoke the ‘natural health’ emotion.
We matched up with fun and playful psychology which clicked with the brand’s voice. We used this to create the notion that being healthy can be fun!
Regular
Medium
SemiBold
Blod
This Is Text Message
Medium Typography
Just Amazing
Awesome
This project depicts the possibility of healthy eating not having to be boring and a strain.
From the logo type, colors and typography, we were able to systematically trigger emotions of high desire of the brand’s product.
We build brands using the concept of story telling, ensuring to capture every mind and heart accordingly.
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